I am doing a little SEO for a Melbourne Furniture company this week and getting some virtual real estate to place content.
A strategy I use is signing up for every cool blog such as Wordpress & Blogger with one of my clients keywords e.g: http://furniture-melbourne.blogspot.com.au/ using combinations of the words Melbourne, furniture, custom, timber.
The beauty of this is that these blogs are:
- They are free. No ongoing costs.
- Quick to setup.Plenty of cool free plugins to integrate social media etc.
- You control the content. Why waste time trying to get a link on someone elses blog when you can setup your own and have full control over it.
My client has some well written articles which are slowly being drip fed to Wordpress blog that they own, but I am also re-writing the articles to post them to external sites.I plan to trial some article re-writing software today to be able to get more content out there in less time.
Starting to like TypePad more with each post and am trialing using the post by email feature today. I have used this with other blogs such as Posterous and find it is a quite handy way to blog. It can also be a good backup option as I use Gmail and it is safely stored in my Sent folder if I need to re-spin the content down the track.
